158

58

News

BTS selected as endorsement models of Lotte's 'Xylitol' chewing gum

AKP STAFF
Posted by Susan-Han Thursday, May 27, 2021

BTS have pocketed another exciting new endorsement deal, this time with Lotte's 'Xylitol' chewing gum!

The chewing gum brand 'Xylitol' is considered by many Koreans as the "national chewing gum", preferred by all ages of consumers as a chewing gum brand with hygienic benefits. The boys of BTS will now be representing 'Xylitol' as the faces of its new 'Smile to Smile' campaign, which will use BTS's "Butter" as its global campaign song. 

Lotte hopes to appeal to a wider range of consumers across the globe through its partnership with BTS. 

Shop the story
BTS JIN : VOGUE October 2024
$25
BTS JIN Cover - W Magazine August 2024
$24
  1. BTS
4 8,213 Share 73% Upvoted
 
MyEuphoria
MyEuphoria11,303 pts Thursday, May 27, 2021 1
Thursday, May 27, 2021

Bangtan's getting a lot of BREAD to go with their BUTTER!!! 🤣🤣🤣
Get it, let it roll!!! 💰🎶

#SmoothLikeBTS 💛

8 (+8 / -0)
Share

1 more reply

 
gypsy_jaeger
gypsy_jaeger9,365 pts Thursday, May 27, 2021 0
Thursday, May 27, 2021

Taehyung will then have an actual gum to chew now😅No more imaginary chewing gum 😆Lotte really loves BTS💜

7 (+7 / -0)
Share

SHOW ALL COMMENTS

allkpop in your Inbox

THE TOP 10 STORIES DELIVERED DAILY
Younha
Sulli, Kim Sae Ron, Kim Soo Hyun
f(x), Sulli, Kim Sae Ron, Kim Soo Hyun
Kim Sae Ron, Kim Soo Hyun
Sulli, Kim Sae Ron, Kim Soo Hyun
Kim Soo Hyun
Sulli, Kim Sae Ron, Kim Soo Hyun
DAY6
Kim Sung Cheol
Jay Park
aespa, BLACKPINK, Jennie
Younha
Kim Sung Cheol
Wooyoung
f(x), Sulli, Kim Sae Ron, Kim Soo Hyun
New Message

SEND