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Posted by Susan-Han Thursday, May 27, 2021

BTS selected as endorsement models of Lotte's 'Xylitol' chewing gum

AKP STAFF

BTS have pocketed another exciting new endorsement deal, this time with Lotte's 'Xylitol' chewing gum!

The chewing gum brand 'Xylitol' is considered by many Koreans as the "national chewing gum", preferred by all ages of consumers as a chewing gum brand with hygienic benefits. The boys of BTS will now be representing 'Xylitol' as the faces of its new 'Smile to Smile' campaign, which will use BTS's "Butter" as its global campaign song. 

Lotte hopes to appeal to a wider range of consumers across the globe through its partnership with BTS. 

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MyEuphoria
MyEuphoria11,303 pts Thursday, May 27, 2021 1
Thursday, May 27, 2021

Bangtan's getting a lot of BREAD to go with their BUTTER!!! 🤣🤣🤣
Get it, let it roll!!! 💰🎶

#SmoothLikeBTS 💛

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gypsy_jaeger
gypsy_jaeger9,365 pts Thursday, May 27, 2021 0
Thursday, May 27, 2021

Taehyung will then have an actual gum to chew now😅No more imaginary chewing gum 😆Lotte really loves BTS💜

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