I honestly can say that song to me sends very clear message , Everthing about the video hands down are so good honestly I can't wait for her to perform this on stage.
The music video "Noir" basically calls out social media with the obsession of getting validation through likes with striking imagery and a catchy refrain.( I mean she aint lying) . Before her song was released they were rumors that Sunmi crying on her Vlive stream , making tweets about harming herself , out of context gain attention all of it fed into what exactly she was trying to say in the song.
I love how she use all these symbolism in her video to show you the effects on social media , that we're basically being control by social media and Sunmi isn't afraid to speak her mind , I have to admit all her videos are genius from the concepts to the outfits. Sunmi released a deep and meaningful songs with an amazing message exploiting Social media and how can destructive and toxic to a persons life.
Lets all support Sunmi for this comeback and hope everyone gets a message.
Its a breath of fresh air in KPOP.