The numbers are in, and brand reputation organization Big Dataalong with Korea Reputation Centerhave the names of the girl groups with the most brand power in May.
The data revealed that interest, participation, media activity, and public relations regarding girl group brands saw a 56.73% rise for May.From April 12 to May 13, TWICEtopped the list of the girl groups with the most brand power followed by Red Velvetin 2nd, EXIDin 3rd, LABOUMin 4th, and Black Pinkin 5th.
The data revealed that interest, participation, media activity, and public relations regarding girl group brands saw a 56.73% rise for May.From April 12 to May 13, TWICEtopped the list of the girl groups with the most brand power followed by Red Velvetin 2nd, EXIDin 3rd, LABOUMin 4th, and Black Pinkin 5th.
TWICE in 1st saw a 65.06% rise in brand reputation compared to last month, Red Velvet saw a 49.03% rise, and EXID saw a dramatic 402.17% rise.
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