SM Entertainment was recently accused of plagiarizing the work of Swedish graphic designer, Erik Soderberg, for their recent EXO comeback teaser.
VM Production, the production company that created the teaser video, revealed to OSEN on January 14 that the teaser video was not plagiarized, and they had prior contact and even paid the graphic designer before using his work. They said, "We paid and received permission from the graphic designer; that isn't plagiarism. We are confused that this happened and we are currently contacting the graphic designer."
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Since then, Seo Dong Hyuk, a fellow graphic designer who created EXO's teaser video, was revealed to have gotten in contact with Erik Soderberg and resolved the issue. Erik Soderberg updated his Twitter stating that the teaser video is back up and running. It seems the issue had been that Erik Soderberg had given VM Production permission to use his work, but he had not realized what they were using it for, leading to the confusion.
Check out the original work of Erik Soderberg:
EXO's 2015 comeback teaser video:
EXO fans - the video is back online and everything seems to be sorted out. Happy that Seo Dong Hyeok solved this fast and correctly. =)
Erik Söderberg (@eriksoderberg)
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