Ilbe is notorious for its misogynistic users who emphasize freedom of speech and use that right to make controversial statements and trends. One of these trends includes expressing hatred towards former President Roh Moo Hyun and mocking his suicide.

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Most recently, Ilbe users mocked the former leader with derogatory billboard ads in NYC. The messages on the screen stated, "Happy birthday 'Roh-ala' We love you. Happy Un-ji Day." A photoshopped photo of Roh Moo Hyun as 'MC Moohyun' and 'Roh-ala' accompanied the message. 

On the Ilbe website, the man behind the mockery revealed he was inspired to put the ads after recently seeing the birthday ads for President Moon Jae In at Times Square. 

Happy birthday President

USEmbassySeoul

In reaction to the Ilbe users' disrespectful act, netizens commented, "They are really going crazy now... They have no knowledge or common sense..", "Stop embarrassing our nation", "Those filthy bugs are mentally ill. I'm seriously curious as to why they need to mock someone who has passed away and dedicate their lives to criticize him.."