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LE SSERAFIM's 'EASY' MV surpasses 10 million views in record time

AKP STAFF
Posted by EunhaYi Tuesday, February 20, 2024

On the day of its highly anticipated release, LE SSERAFIM's 3rd mini-album 'EASY' achieved remarkable success, claiming the number one spot on various domestic and international charts while dominating YouTube trends.

According to data from Hanteo Chart, a renowned album sales statistics site, 'EASY' soared to the top of the daily physical album chart on February 19, selling an impressive 783,358 copies on its release day.

Simultaneously, the music video for the album's title track 'EASY' crossed the 10 million views milestone on YouTube just around 7:14 am on February 20, merely 13 hours post-release. This achievement marked a new record for LE SSERAFIM, attaining 10 million views in the shortest time for any of their music videos. Additionally, the 'EASY' music video claimed the top spot on YouTube's Worldwide Trending Chart from midnight until 10:00 am, also ranking first in 40 countries and regions, including the United States and Canada.

The album's popularity extended across major international charts, securing the top spot on iTunes' 'Top Album' chart in 18 countries and regions, including Japan, Canada, Chile, and Mexico, by 10:00 AM on February 20. Notably, 'EASY' debuted at No. 1 on Japan's iTunes 'Top Albums' immediately after its release and achieved the highest ranking among all LE SSERAFIM albums in the United States.

Furthermore, the title track "EASY" climbed to the 'Top 5' in 10 countries and regions, topping the iTunes 'Top Song' chart in five countries and regions such as Thailand, Hong Kong, and Taiwan by 10:00 am on February 20. In the domestic scene, 'EASY' secured the 3rd position on Bugs' real-time chart since 8:00 PM on the day of its release and climbed to the 10th spot on Melon's real-time chart 'Top 100' by 10:00 am on February 20.

  1. LE SSERAFIM
5 7,451 Share 72% Upvoted
 
yoongithesnowman
yoongithesnowman5,937 pts Tuesday, February 20, 2024 0
Tuesday, February 20, 2024

Congratulations to LS! 👑

4 (+5 / -1)
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Andres_Alvarez
Andres_Alvarez1,333 pts Tuesday, February 20, 2024 0
Tuesday, February 20, 2024

And they made it look eaaaaaasyyyy

3 (+9 / -6)
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