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Posted by Susan-Han Friday, August 11, 2023

BTS top K-Pop boy group brand value rankings in August, followed by Seventeen, EXO, & more

AKP STAFF

3rd generation boy groups continued their stable reign in terms of brand power. 

From July 12 through August 12, 2023, the Korea Brand Reputation Research Institute analyzed big data of currently promoting K-Pop boy groups in areas including consumer participation, media activity, communication, community activity, etc, in order to determine each brand's overall value. 

Based on the Institute's analysis results, the #1 spot once again went to boy group BTS with a total of 6,543,983 brand points for this past month. 2nd place went to Seventeen with 4,944,749 points total, while 3rd place went to EXO with 4,572,081 points. Notably, the 2.5 generation boy group INFINITE rose to 4th place for this month with a total of 3,480,732 brand points in light of their successful group comeback with '13egin'.

Here are the top 30 K-Pop boy groups in terms of brand power for the month of August: BTS, Seventeen, EXO, INFINITE, ZEROBASEONE, NCT, The Boyz, Stray Kids, SHINee, MONSTA X, BTOB, 2PM, ENHYPEN, TREASURE, Super Junior, ASTRO, TEEN TOP, WINNER, ATEEZ, TOMORROW x TOGETHER, Wanna One, TVXQ, Pentagon, Golden Child, VIXX, Big Bang, ONF, BOYNEXTDOOR, Shinhwa, and GOT7.

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  1. BTS
  2. EXO
  3. INFINITE
  4. Seventeen
15 30,930 Share 75% Upvoted
 
Cutielove
Cutielove1 pt Saturday, August 12, 2023 0
Saturday, August 12, 2023

Congratulatons EXO and Seventeen <3

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xPaulettex
xPaulettex13,739 pts Friday, August 11, 2023 0
Friday, August 11, 2023

Congratulations all

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