The rookie girl group NewJeans is quickly emerging as the new blue chip in the advertisement industry. It has been reported that more than 100 companies are sending love calls so the members can represent their brands.

NewJeans has already been recruited to become the face of leading brands such as SK Telecom, Shinhan Bank SOL, MUSINSA, 5252 BY 0!0i, Mega Study, and more. It has been only three months since NewJeans made their debut, but the girl group has received much attention and love from companies from various industries, from telecommunication companies to banks, to online fashion stores, fashion brands, and education companies.

NewJeans debuted with the aspiration of becoming a timeless icon of all generations, just like "Jeans" and becoming the "New Genes" of this generation. Their aspiration is reflected in their name, and the girl group garnered explosive popularity the moment they debuted. The girls swept up various music charts both in South Korea and overseas, gaining much popularity. With such explosive popularity, the girls are the rising stars in the advertising industry with their hip and trendy fashion along with their fresh and natural image.

Starting with the new iPhone 14 advertisement from SK Telecom, which aired on the 30th of last month, advertisements featuring NewJeans are getting much attention as soon as they are released. NewJeans is rising as the icons of new trends as they are becoming the hot topics in the music industry as well as the advertising industry.

It is said that NewJeans have received calls from more than 100 companies in requests to represent their brand. It is expected that NewJeans will be seen more frequently as their activities will expand further, even into global brands outside of Korea.