BLACKPINK's Rose took over the facade of Tiffany’s Manhattan flagship store.
As previously reported, BLACKPINK's Rose became the global ambassador of American luxury jewelry and specialty retailer 'Tiffany & Co.' Alexandre Arnault, the son of LVMH group chairman Bernard Arnault and the executive vice-president of product and communications of the brand, revealed the new marketing campaign featuring the BLACKPINK member on his Instagram.
Rose's advertisement is seen covering the facade of Tiffany's flagship store in NYC as shown in the screenshots above. There will be more flagship stores featuring a new advertisement campaign with Rose across the country shortly.
Stay tuned for more ROSÉ x Tiffany HardWear.
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Isn't this a big deal? As far as I know Rosé is the first Asian star being the face of cosmetics in an American company.