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BLACKPINK's Rose took over the facade of Tiffany’s Manhattan flagship store.
As previously reported, BLACKPINK's Rose became the global ambassador of American luxury jewelry and specialty retailer 'Tiffany & Co.' Alexandre Arnault, the son of LVMH group chairman Bernard Arnault and the executive vice-president of product and communications of the brand, revealed the new marketing campaign featuring the BLACKPINK member on his Instagram.
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Rose's advertisement is seen covering the facade of Tiffany's flagship store in NYC as shown in the screenshots above. There will be more flagship stores featuring a new advertisement campaign with Rose across the country shortly.
Stay tuned for more ROSÉ x Tiffany HardWear.
Isn't this a big deal? As far as I know Rosé is the first Asian star being the face of cosmetics in an American company.