In the past, 'Crown's 'Choco Heim' worked with various top celebrities such as Yoo Seung Ho and Yeo Jin Goo, and now the baton has been passed to the adorable and quirky rapper Baro. 

Since his appearance on tvN drama 'Reply 1994,' Baro continued to garner love and interest from the general public as he further extended his acting career to appearing on SBS's 'God's Gift' and MBC's 'Angry Mom.'

A rep from 'Crown' told, "The bright and fun, yet innocent charm that B1A4 member Baro has corresponds with the brand image that 'Choco Heim' is seeking so he was cast as the endorsement model." 

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Meanwhile, the commercial is set to start airing on TV starting June. Check out the Choco Haim commercial, featuring Baro below!