Cho PD managed to turn many heads when he first revealed that he was producing his own hip hop idol group last year.  Recently revealed to be a talented bunch named 'Block B,' Cho PD not only produced them musically, but right from scratch, starting from their casting, planning, and marketing. When asked who he used as the model for his upcoming group, he revealed, "Yang Hyun Suk, who's currently leading YG Entertainment, and Lee Soo Man of SM Entertainment are both seniors that have made an impact on me for life with the advices they've given." Years ago, just days before his debut, Yang had once told him, "Even if you're 200%, 300% confident with your work, once you open the lid, you frequently aren't satisfied with your work.  That's what music production is.  In order to increase your chance for success, you have to put in endless effort." Regarding the piece of advice, Cho PD commented, "At the time, I didn't think much of what he said, but every time I produce a new album now, I've developed a habit of chewing his words many times over. I think it's words like this that become the greatest advice you could ever give to your junior." Years later, Cho PD stood at a crossroads in his career due to a long hiatus.  After finding out that he was considering quitting, Lee Soo Man called him into his office for a three hour lecture delving into the secrets of SM's success, international advancement, and the trial and error the company has undergone. "It's exceptional in any industry for a man of his stature to call in a junior that is simply at a crossroads in his life to give that much advice and help.  The information he gave me as a pioneer of the Chinese and Japanese market was of great help," he explained. He previously emphasized what stands Block B apart from others when he first revealed their production.  When asked to elaborate, he stated, "I'm not closed off to YG and SM's personal styles.  I naturally became their fan as I studied them.  What we lack in comparison, such as our resources and creativity, we must make up for in talent.  I stressed importance on finding our own strengths and emphasizing that to the best of our ability, in addition to embracing SM and YG's strengths." Cho PD concluded, "Hallyu has become a light of hope in our music industry, which is currently in a recession.  Hallyu has set up a platform for our industry to continue in the long run.  Now is the time that we need to come together with our individual abilities, and it's my two seniors that have become the models for that change with their love for their juniors." http://www.youtube.com/watch?v=2K4mPBRTC5Y http://www.youtube.com/watch?v=yt6bTTpXJQA Source + Photos: OSEN via Daum Tip: nerdiane