Singer/actor Kim Hyun Joong has become an endorsement model for Japanese clothing brand, 'HEATFACT'. On September 12th, HEATFACT's parent company Ion Co. made an announcement through a press release, stating that they've chosen popular Asian celebrity, Kim Hyun Joong, to represent 'HEATFACT'. The company explained, "Not only is Kim Hyun Joong a famous Korean celebrity, but he's also renown all throughout Asia. We believe Kim Hyun Joong will play a big role in spreading HEATFACT's brand awareness". Shortly after his Asian tour, Kim Hyun Joong filmed a commercial with famous Japanese actress, Nakamura Anne, at a studio in Seoul.  The shoot lasted two days, from August 30th through the 31st. According to Key East Entertainment, Kim Hyun Joong was very friendly towards Nakamura and they collaborated well (despite the fact that this was their first meeting).  It was also reported that staff members were quite impressed by Kim Hyun Joong's professional work ethic and charismatic acting. Kim Hyun Joong's HEATFACT CF began airing on TV since September 13th. Check it out below! Source + Photos: MT Star News via Nate