0

0

Fashion

Yoo In Na selected as the first Korean female model for "Gillette"

Posted by VITALSIGN42 pts Wednesday, March 2, 2011

Actress Yoo In Na has been selected as the first Korean model for P&G's razor brand, Gillette, which is normally known for its male sports stars such as Park Ji Sung, David Beckham, and Thierry Henry. Department head Jung Narae of Gillette, commented, "For a while, razor brands have used a marketing tactic that focused on male models. However, in a recent survey done for the Gillette Fusion Power, results showed that the first area of a man Korean women looked at was the shaving zone. We've decided to deliver the results by using a female model to show men the importance of shaving and skincare." She continued, "Yoo In Na has also become the #1 ideal woman amongst men and is known for her cute and sexy charm on dramas and variety shows. Such traits are more than enough in targeting the male consumer base." Yoo In Na will be modeling for the brand starting this month, and will be working alongside Park Ji Sung as partners. Source: JoongAng via Nate

  1. PARK JI SUNG
  2. YOO IN NA
  3. GILLETTE
  4. JUNG NARAE
0 10,544 Share Be the first to vote

allkpop in your Inbox

THE TOP 10 STORIES DELIVERED DAILY
BAE173, Close Your Eyes
Han Ji Min, Lee Jun Hyuk
Hyun Bin, Son Ye Jin
misc.
Kang Min Kyung, Song Hye Kyo
(G)I-DLE, Minnie
Jennie, Lee Min Jung
GOT7
ZEROBASEONE
Red Velvet, TVXQ
Red Velvet, TVXQ
misc.
Taemin
Jennie, Lee Min Jung
YoonA, Park Sung Hoon
New Message

SEND